19 JUNE 2009 – Aston Business School


The UN Principles of Responsible Management Education offer an unique opportunity for Schools of Business and Management to engage with a programme designed to assist Schools to adapt and transform their curricula as society demands business exhibit a more responsible and ethical approach to its activities. The relevance and importance of the PRiME initiative has been recognised already and endorsed by the AACSB and EFMD as an important indication of a Schools’ commitment to embedding ethics across programmes.


Since the Principles were published in 2007, a number of UK Schools of Business and Management have signed up. Many others have expressed interest, but for a number of reasons, probably to do with the uncertainly over the potential implications, they have not yet done so. This one-day workshop is designed to allow Deans, Heads of Departments and relevant Faculty to bring about this transformation.


Facilitated by members of the original UN Taskforce, and others who have adopted and begun the process of implementing PRiME, the day’s programme of events promises to be stimulating, instructive and instrumental by offering support and guidance from the growing network of UK educators taking a leadership role in these challenging times.


Issues of Learning and Teaching, Research and Curriculum Development will be addressed by leaders in the field, with the day designed to allow ample time for discussion.


The day’s activities will be introduced by Professor Julia King, Vice-Chancellor of Aston University, a member of the UK Government’s Committee on Climate Change, and author of the 2008 ‘King Report’ on carbon emissions.


A fee of £50.00 will be charged.


Further information, including a PRiME briefing pack, may be obtained from:


Alan Murray (


Carole Parkes (


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